Privacy Policy

Blueridge Group Limited is a company registered in England and Wales (company number 17212471), with a registered office at 321–323 High Road, Chadwell Heath, Essex, RM6 6AX. Blueridge Advisory is a trading name of Blueridge Group Limited (company number 17214271).

For the purposes of data protection law, Blueridge Group Limited is the data controller responsible for your personal information.

We are registered with the Information Commissioner's Office (ICO) under registration reference ZC238344 (registered 3 September 2026; expires 2 September 2027).

We may collect and process the following categories of personal information:

• Contact information — name, email address, company and any details you provide through our contact form or by email.
• Survey responses — information you submit through our research surveys, such as the Growing Up in a Hotter Britain study.
• Usage data — information about how you use our website, collected through cookies and similar technologies (see Section 5).
• Communications — records of correspondence when you contact us or we respond to you.

We rely on the following lawful bases under the UK GDPR:

• Consent — for non-essential cookies and analytics, and for survey participation.
• Legitimate interests — to respond to inquiries, provide information about our services, and maintain records of communications.
• Contract — where processing is necessary to provide services under an engagement agreement.
• Legal obligation — where we are required to retain records for regulatory or tax purposes.

We use personal information to:

• Respond to inquiries and provide information about our services;
• Deliver consultancy services and fulfil contractual obligations;
• Conduct research through surveys and analyse the results;
• Understand how the website is used and improve it;
• Comply with legal and regulatory obligations.

We use cookies and similar technologies for two purposes:

• Essential cookies — required for the website to function. These do not require consent.
• Non-essential cookies and analytics — used to understand website usage. These only run after you have given consent through our cookie banner. You can withdraw consent at any time using the "Cookie Settings" link in the footer.

We use a third-party visitor tracking service (Apollo) to identify companies that visit our website. This service only activates after you accept non-essential cookies.

We do not sell your personal information. We may share it with:

• Service providers who support our website and business operations, under contractual obligations of confidentiality;
• Professional advisors where necessary for legal or tax compliance;
• Authorities where required by law.

We retain personal information only for as long as necessary to fulfil the purposes set out in this policy, or as required by law. Inquiry records are typically retained for up to 24 months. Survey responses are retained for the duration of the relevant research project and thereafter in accordance with our research data management approach.

Under the UK GDPR you have the right to:

• Access the personal information we hold about you;
• Request correction of inaccurate information;
• Request erasure of your personal information;
• Object to or restrict processing;
• Withdraw consent at any time (where processing relies on consent);
• Request data portability.

To exercise any of these rights, contact us at admin@blueridge-group.co.uk. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Some service providers may process personal information outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as standard contractual clauses or reliance on an adequacy decision.

We take appropriate technical and organisational measures to protect personal information against unauthorised access, loss or misuse. However, no method of transmission over the internet is completely secure.

Our services are intended for organisations, not individuals under 18. Survey responses about children are provided by parents or carers on behalf of their children. We do not knowingly collect personal information directly from children.

We may update this policy from time to time. The date of the most recent update is shown at the top of this page.

If you have any questions about this Privacy Policy or how we handle your personal information, contact us at admin@blueridge-group.co.uk or write to Blueridge Group Limited, 321–323 High Road, Chadwell Heath, Essex, RM6 6AX.